What are your customers expectations of your company solving their evolving needs? The answer (on a scale of 1-10), profoundly influences your product strategy, positioning, customer retention, revenue, and growth. If you track this well, you are far more likely to stay relevant—and win in fast-moving markets. Your Customer Innovation Score is a ground-breaking single […]
Your Growth Chain Reaction
What it is and why it is Different Your Growth Chain Reaction™ is the rapid knock on effect on the growth of your company that occurs by applying a rigorous measurement standard to the 4 growth pillars in your business: Growth Mindset, Growth Capability, Customer Expectations and Future Revenue – and the dynamic interplay connecting […]
Growth Mindset
The ‘engine’ in your growth chain reaction A strong collective growth mindset is the growth generator within your business. It connects every person in every role in your business to the financial goals and results of your company, enabling you to achieve new revenue targets not previously attainable. Based on a shared vision for your […]
The Trigger
Entrepreneurial motive and purpose in employees I remember so clearly, forty years ago, the excruciating disconnect I felt between the massive drive I had within me to express myself and excel in my career, and what was required of me in my job at that time as a product manager, particularly as I had stopped […]
Commercial Impact
How employees deliver commercial impact How much of the ‘grand vision’ that permeates the mind of a business leader gets reduced to a ‘budget’ in the mind of managers, a ‘task’ in the mind of staff members, and an ‘indifferent experience’ for customers… deflecting revenue and profits to competitors? I think this is a fair […]
Prevailing Mindsets
A powerful story about mindsets that determine current and future results To illustrate the reality of mindsets and their impact on a business we will explore what happened in a fictitious company: Bailey’s Logistics Plc. This will help us understand why, even when leaders work so hard on and in their companies, they do not […]
Visibility into your Customer’s Emerging Needs
Why the Customer Innovation Score is essential in rapidly changing markets Obsolescence and New OpportunitiesEvery B2B business irrespective of its size or history lies somewhere on the continuum between obsolescence and accelerated growth. What is different for every business is the speed and direction of travel along this continuum brought about by the pace of […]