Prospect Differentiator

The Customer Innovation Score is a single, groundbreaking metric that builds trust and delivers precise intelligence on customer innovation expectations and future revenue.

Your B2B clients have free access for 30 days

  • It generates precise intelligence on their customer’s current changing and emerging needs.
  • It defines the most pressing problems impacting their business—that they haven’t yet verbalised with a supplier.
  • It pinpoints and prioritises emerging demand for innovation that will shape company growth—before competitors hear about them.
  • It enables opportunities to be monetized, customers to be impacted, and revenue to be accelerated.
Portfolio data will aggregate these unique strategic insights:

  • Customer expectations of companies as an innovative problem solver

  • How this impacts their spend with companies going forward

  • Portfolio position against “Innovator” and “Game-Changer” thresholds

  • Portfolio score against the All Sector average

  • Predicted revenue and growth rate

Talk to us about how to deploy this strategic tool to predict B2B opportunity and risk—early.

Talk to us